From Business Trips to Real Estate Triumphs: Chris Mickelsen's Path
Utah agent Chris Mickelsen discusses his transition from weary business traveler to real estate leader, emphasizing authenticity and community service.
Chris Mickelsen
#1 Real Estate Agent in Utah County
At a Glance
Archive Scoring
Introduction
The journey from a high-flying international business career to the localized, high-stakes world of Utah real estate is one defined by a search for roots. For Chris Mickelsen, the pivot in 2013 wasn’t just a career change; it was an escape from the exhaustion of constant travel toward a life built on community and family. This narrative explores the evolution of a professional who was 'thrown to the wolves' in a boutique brokerage, only to emerge as one of Utah County’s most successful agents through grit and a commitment to answering the phone when others wouldn't.
At the heart of Mickelsen’s philosophy is the rejection of the polished, suit-and-tie realtor archetype in favor of radical authenticity. Whether he is coaching baseball or navigating a multi-million dollar luxury listing in Alpine, his approach remains consistent: people buy into the person before they buy into the property. This human-centric focus is particularly evident in his work with first-time homebuyers, where the transaction becomes a mentorship, guiding those moving from the uncertainty of renting to the stability of homeownership.
Beyond the spreadsheets and sales figures, Mickelsen’s story is inextricably linked to his philanthropic efforts in Guatemala. Since 2009, he has helped lead a mission that constructs dozens of homes annually for families in extreme poverty. This global perspective on what a 'home' truly means—a shelter with a cement floor and a metal roof—provides a grounding contrast to the luxury developments he manages in the United States, reminding us that the 'roots' we plant are as much about service as they are about equity.
In an era of shifting industry regulations and digital noise, Mickelsen’s trajectory serves as a case study in longevity. By mastering social media not as a broadcasting tool but as a way to remain 'present' for his sphere, he has navigated market cycles with a steady hand. His reflections offer a roadmap for anyone looking to transform their professional life while maintaining a core of integrity and balance.
Ultimately, this record captures a specific moment in the Utah housing landscape, where the growth of luxury markets in North Utah County meets a continued need for entry-level housing. It is a story of how one individual’s desire to stop traveling the world led him to help hundreds of others find their place within it.
Episode Overview
A detailed look at the topics, people, and context of this conversation.
In this episode, Ryan Harding sits down with Chris Mickelsen, the top-producing agent in Utah County and a key figure at Pine Valley Realty. Mickelsen shares the candid story of his 2013 entry into the real estate world after a decade in international B2B sales. He discusses the 'trial by fire' mentorship he received from his father-in-law and how sitting in an office to answer phone calls about land listings became the foundation of his rookie success.
The conversation dives deep into the modern real estate professional’s toolkit, focusing on Mickelsen’s use of personality-driven video content and social media to build a brand that is both high-end and approachable. He provides insights into the current state of the Utah market, specifically highlighting high-end luxury shifts in Alpine and the development of new housing projects like 'The Bridges' in American Fork and affordable FHA-approved townhomes in Tooele.
A significant portion of the episode is dedicated to Mickelsen’s community involvement and his decade-long commitment to building homes in Guatemala. He details the logistics of these service trips, the 'family' of volunteers that has formed around them, and how this charitable work informs his professional ethics. The episode concludes with a discussion on the recent NAR settlement and the future of agent transparency, emphasizing the evergreen value of education and trust in the home-buying process.
Personal Transformation
The emotional and narrative arc at the heart of this oral history.
Chris Mickelsen's journey reflects a shift from the grueling travel of international business-to-business sales to a localized career in real estate that prioritizes community presence and authenticity. Initially entering the field thinking it would be easier than his previous career, he underwent a significant shift in perspective, embracing the 'grind' and moving from a passive office learner to the top agent in Utah County. This transformation was marked by a move away from the traditional 'suit and tie' persona toward an authentic, 'work hard, play hard' lifestyle that integrates professional success with personal hobbies like coaching baseball and international humanitarian work.
Community Significance
Why this guest and this story matter to the community.
This story matters to the homebuying community because it emphasizes the value of high-touch, full-service representation regardless of the property's price point. Mickelsen's approach—applying the same high-end marketing and video production to a $500,000 home in Orem as he does for a $3 million estate in Alpine—serves as a benchmark for what buyers should expect from their representatives. It teaches future buyers that professional expertise is not just about the transaction but about the commitment to the property’s story and the client’s educational needs.
Furthermore, the episode highlights the importance of the 'boutique' brokerage in an era of massive corporate firms. For the North Utah County community, Mickelsen represents the preservation of local knowledge and the trust-building required to navigate specific luxury markets. Future buyers can learn that while digital tools are useful for discovery, the long-term relationships and deep-rooted office history (40 years of Pine Valley Realty) provide the actual security and insight needed for successful homeownership.
"I was sick of travel... just thought man real estate's got to be easier than this and yeah I've learned the opposite the last few years."
— Chris Mickelsen · 0:45
Key Themes & Life Lessons
The ideas that run beneath the stories — and what they teach about community, leadership, and belonging.
Career Transition from Sales to Real Estate
Digital Marketing Evolution in Property Sales
Real Estate Development and Luxury Markets
International Philanthropy and Community Service
Authenticity in Personal Branding
Impact of the NAR Settlement on Buyer Agency
Navigating Local Market Dominance in Utah
Wisdom & Life Lessons
One primary wisdom lesson is the 'full service' mentality: Mickelsen argues that a professional's value is proven by giving 100% effort to every listing, regardless of the commission. This builds a brand based on excellence rather than opportunism. Another lesson is the importance of 'sphere of influence'—the idea that success in homeownership and real estate is largely driven by how well you maintain and nurture your existing community relationships.
Additionally, the episode teaches the 'value of education' over 'transactionalism.' Mickelsen finds more joy in working with first-time homebuyers because it allows him to act as an educator. For buyers, the lesson is to seek out representatives who view their role as a teacher and advocate. Finally, the Guatemala project teaches the wisdom of 'community building through service,' showing that shared philanthropic goals can create a professional 'family' that supports one another during personal crises.
Key Takeaways
- 1Chris Mickelsen transitioned from high-travel B2B international sales to real estate in 2013 to find better work-life balance.
- 2Marketing strategies have evolved from answering office phones to sophisticated video content and targeted social media ads.
- 3Pine Valley Realty maintains a dominant market share in Alpine, Utah, through 40 years of local establishment.
- 4The luxury market in Utah County has shifted significantly since COVID-19, with a massive increase in $3 million+ home sales.
- 5The NAR settlement will require agents to become much better at educating clients and demonstrating value.
- 6Philanthropy is central to the Mickelsen/Pine Valley brand, specifically through annual home-building trips to Guatemala since 2009.
- 7Authenticity, even appearing in baseball hats or coaching gear, builds more trust than a traditional 'suit and tie' persona.
Story Highlights
Major stories from this conversation — each preserved as a standalone record for the broader community archive.
Chris Mickelsen describes his 2013 transition from international business-to-business sales to real estate. Seeking relief from a grueling travel schedule where he spent half the month away from home, he entered the industry under his father-in-law, a broker and developer. Expecting an 'easier' path, he was instead 'thrown to the wolves' to figure the business out on his own, ultimately discovering that real estate required even more grit than his previous career.
Emotional Significance
Reflects the exhaustion of corporate travel and the hopeful, yet challenging, pursuit of a better work-life balance through entrepreneurship.
Why This Matters
It humanizes the journey of a top agent, showing that success often starts with a desire for a different life and the willingness to endure a steep learning curve.
Life Lesson
There are no shortcuts to success; even a perceived 'easier' path requires significant individual effort and resilience.
Transformation
Chris shifted from being a corporate employee following a travel schedule to a self-reliant entrepreneur responsible for his own lead generation and education.
What It Reveals About Chris Mickelsen
He is motivated by family time but is not afraid of hard work or being 'thrown to the wolves.'
What It Reveals About the Community
The local market is driven by legacy brokerages and family connections that value 'sink or swim' training.
Community Value Preserved
The tradition of independent, hard-working local business owners in Alpine and Utah County.
For future generations: It documents the mid-2010s shift where professionals began leaving traditional corporate structures to build personal brands in local markets.
In his first year, Chris became a runner-up for 'Rookie of the Year' through a surprisingly simple strategy: he sat in the office and answered the phone. Because the brokerage didn't put lot listings on the MLS (only their office number), he captured leads from people driving through Alpine looking at land. This 'low-tech' consistency allowed him to sell numerous lots and build a foundation while others were looking for complex shortcuts.
Chris discusses his philosophy on branding and social media. Despite the high-stakes nature of luxury real estate, he intentionally rejects the traditional 'suit and tie' realtor image. He strives to show up as himself—sometimes in a baseball hat because he's a baseball coach—aiming for authenticity so clients know exactly who they are working with daily. He emphasizes that he treats a $500,000 Orem listing with the same high-end video production as a $3 million Alpine estate.
While Chris deals heavily in luxury listings, he finds a unique satisfaction in working with first-time homebuyers. He contrasts them with seasoned investors who view houses as mere spreadsheets. First-time buyers are 'excited,' they 'listen to everything,' and they allow him to act as an educator rather than just a transaction coordinator. He finds it refreshing to teach someone the ropes of the market from scratch.
Chris discusses the future of Pine Valley Realty, a boutique brokerage that has served Alpine for 40 years. Recognizing that many of the seasoned agents are nearing retirement, Chris is taking on the responsibility of recruiting 'new blood.' He aims to ensure the company lasts another 40 years by finding agents who are willing to 'grind' rather than expecting their hands to be held, maintaining the firm's reputation in North Utah County.
Since 2009, Chris and a group of friends have traveled to Guatemala to build homes for those in extreme poverty. What started as building stoves and roofs evolved into a full-scale operation building about 25 homes per year. These simple 16x14 structures with cement floors and cinder block walls represent a massive life improvement for the families receiving them. The project is funded through local community events like the Alpine Live Nativity and donations from Utah construction companies.
Chris reflects on the 'family' that has formed among the volunteers who go to Guatemala. This network has grown beyond just doing charity work abroad; it has become a localized support system. He shares how, when two members of the group suffered catastrophic accidents, the community of volunteers rallied to remodel bathrooms for wheelchair access and donated funds for medical bills. The shared experience of building houses abroad created a bond that transformed them into each other's keepers at home.
"I think if you can provide your value and show people why they need you, you're going to be in business for a long long time."
— Chris Mickelsen · 11:38
Historical Preservation & Legacy
What this interview preserves about community history, cultural legacy, and intergenerational knowledge.
Preservation Value: High
This episode is of high preservation value because it documents the specific impact of the post-COVID luxury boom in Utah and captures real-time professional adaptation to the NAR settlement. It also provides a rare look at how local real estate success is directly tied to long-term international humanitarian work.
Why This Episode Matters Historically
Historically, this episode captures a pivotal moment in the real estate industry: the transitional period following the 2024 NAR settlement. Mickelsen’s real-time reaction to these changes—shifting the focus toward agent value and the necessity of better consumer education—documents how top-tier professionals adapted to structural shifts in buyer-agent commissions. It serves as a primary source for understanding how the industry pivoted toward higher transparency and value-based service during a time of legal and regulatory upheaval. Additionally, the episode records the post-COVID 'luxury boom' in Utah County, specifically noting that 90% of all $3 million-plus sales in the region occurred after the pandemic. This data point is a critical historical marker for the economic transformation of the 'Silicon Slopes' area. The discussion also preserves the evolution of real estate marketing, tracking the shift from traditional office 'call-ins' to Facebook ads, and finally to the short-form, personality-driven video content of the 2020s.
What Future Generations May Learn
Future generations may learn that while technology and marketing channels evolve, the fundamentals of trust and consistency remain the core of the housing market. Mickelsen’s 'trial and error' with social media algorithms serves as a lesson in professional resilience; it teaches that staying at the top requires a constant willingness to 'find the next thing' without losing one's authentic identity. The emphasis on being an 'authentic agent' suggests that in an increasingly automated world, the human element of the homebuying journey is what provides the most value. Moreover, this story provides a blueprint for how professional success can be leveraged for global humanitarianism. The detailed account of building 25 homes annually in Guatemala since 2009 offers a lesson in corporate social responsibility that goes beyond mere donations. It shows future homebuyers and professionals alike that the concept of 'home' is universal, and that a career in real estate can provide the platform and community network necessary to address housing poverty on a global scale.
Community Memory Preserved
The episode preserves the legacy of Pine Valley Realty, a 40-year-old institution in Alpine, Utah, and its role as a gatekeeper for one of the state's most exclusive zip codes. It captures the specific office culture of 'answering the phone' and sitting in the office to learn from seasoned mentors, a practice that is becoming increasingly rare in the digital-first era. It also documents the development of 'The Bridges' in American Fork and other local projects, preserving the architectural and community planning intent behind these 2020-era neighborhoods.
Local Knowledge Preserved
Specific local market insights are preserved, such as the unique nature of the Alpine market as a 'top zip code' and the specific shift from lot sales to luxury estate sales over the last decade. Mickelsen details the granular differences between high-end estate lots and 'no maintenance' cottage-style developments, providing future researchers with a clear picture of the demographic shifts (such as empty nesters staying local) in North Utah County during this period.
Intergenerational Lessons
The conversation between the host and Mickelsen highlights the passing of the torch from a seasoned father-in-law broker to a new generation of leadership. The lesson for future generations is one of earned expertise; Mickelsen was 'thrown to the wolves' rather than handed a career, suggesting that intergenerational success in real estate depends on the junior partner's willingness to 'grind' and innovate while respecting the institutional knowledge of the predecessor.
Community & Cultural Insights
The episode reveals a culture in Utah County that highly values both 'hard work' and 'playing hard,' suggesting a local lifestyle that balances high-intensity professional achievement with outdoor and family activities. The mention of the 'Live Nativity' in Alpine as a primary fundraising source for humanitarian work highlights the strong intersection of faith, community traditions, and professional networks in this region.
There is also a clear insight into the 'luxury migration' occurring in North Utah County. The shift in pricing and the demand for $3M+ homes reflects a community transitioning from a quiet suburb to a high-wealth tech and business hub. This cultural shift is balanced by a persistent desire for 'boutique' and 'authentic' interactions, showing that even as the market grows more expensive, the community still values personal, localized connections over corporate anonymity.
Historical Context
The episode captures a specific moment in the Utah real estate market where the legacy of post-2008 recovery meets the new volatility of the 2020s. Chris Mickelsen entered the industry in 2013, a period of stabilization, but has seen the market transform through the digital revolution of social media marketing and the pandemic-driven surge in luxury property values. The discussion also highlights the shifting regulatory landscape of the National Association of Realtors (NAR) settlement. This context is critical as the industry moves away from traditional commission structures toward a model requiring explicit buyer agency agreements and increased transparency, marking a significant turning point in how American real estate is transacted.
Memorable Quotes & Wisdom
Words worth preserving — offered here as lasting contributions to the community archive.
"I was sick of travel... just thought man real estate's got to be easier than this and yeah I've learned the opposite the last few years."
— Chris Mickelsen
0:45
Helpful for renters considering a career in real estate as a path to financial freedom, showing the reality of the hustle.
It dispels the myth that real estate is an 'easy' career alternative and highlights the necessity of a strong work ethic.
"I learned real quick that that's not how he does things he just kind of throws you to the wolves and lets you figure it out."
— Chris Mickelsen
1:08
Reflects the steep learning curve many new homeowners or agents face in complex markets like Utah County.
Highlights a 'trial by fire' mentorship style that builds self-reliance and problem-solving skills.
"The story of the last 11 years or so is kind of this works and then it doesn't now you got to find the next thing."
— Chris Mickelsen
4:05
Encourages prospective homeowners to stay flexible as market conditions and lending rules shift.
Illustrates the necessity of constant adaptation in an industry driven by changing technology and algorithms.
"We're going to give our all to every single type of property from the one that we just listed in Alpine just under 3 million to the one we listed in Orem at 500,000."
— Chris Mickelsen
5:51
Vital for first-time buyers in the 'entry-level' market to know they deserve the same professional attention as luxury clients.
Demonstrates the principle of equal service quality regardless of the price point, which builds a trustworthy brand.
"I want to show up and be authentic and I want people to know that's how I am every single day."
— Chris Mickelsen
8:15
Modern buyers value transparency and relatability over corporate polish when choosing a guide for their home journey.
Rejects the 'suit and tie' stereotype of real estate in favor of building genuine, human connections.
"I found a lot of fun with the first time home buyers because you're actually able to teach them something right and they want to learn."
— Chris Mickelsen
10:08
Directly supports the 'Rents to Roots' mission by emphasizing the importance of buyer education.
Highlights the educational role of a real estate agent and the emotional reward of helping people reach their first milestone.
"I think if you can provide your value and show people why they need you, you're going to be in business for a long long time."
— Chris Mickelsen
11:38
Reminds consumers that a good agent's value goes beyond just opening doors—it's about advocacy and expertise.
Addresses industry-wide changes (like the NAR settlement) by focusing on the immutable value of professional expertise.
"I want agents that can kind of work all of North Utah County... that we don't have to hold their hand either. I want people to come in and grind it out."
— Chris Mickelsen
14:26
Shows the high standard of service that Alpine/Highland area residents expect from their real estate professionals.
Focuses on the culture of a successful boutique brokerage and the importance of self-starting talent.
"There's always that kind of desire to I don't want to just make money in this world."
— Ryan Harding
26:40
Aligns with Utah's strong culture of community service and charitable giving.
Captures the core philosophy of using business success as a platform for humanitarian service.
"I figure if they feel like I'm taking care of them, they're always going to use me because they're going to trust me."
— Chris Mickelsen
28:50
Encourages renters to look for agents who prioritize relationship-building over transaction-closing.
Identifies trust as the primary currency in real estate, leading to long-term referrals and a stable business.
"We'll just keep grinding. That's real estate. I don't feel like you ever can stop the grind."
— Chris Mickelsen
29:21
A realistic reminder for anyone entering the housing market that success requires persistent effort.
Acknowledges the relentless nature of the industry and the need for perpetual motion to stay at the top.
"I like to play hard too... we work hard, we play hard... but to play hard you have to work hard."
— Chris Mickelsen
29:51
Resonates with the Utah lifestyle of working intensely to enjoy the outdoors and family time.
Emphasizes the importance of balance and the reward for intensive labor.
Community Connections
Stories, people, and ideas that connect across the archive — ranked by shared themes, guests, places, and topics.
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(4)Related Quotes
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"We are not meant to do this life alone."
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"You need to make your own community. It's not going to find you."
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Related Themes
(3)Public Service
Stories of neighbors who stepped up to serve their community through elected office, committees, volunteer work, and civic engagement — often starting not with noble ambition, but with a single meeting they decided to stay for.
Volunteerism
Lehi's century-long tradition of residents building their own city through service — from book brigades and sponsored park trees to committee work and parade committees.
Civic Leadership
Profiles of the people who shaped local government, planning, and policy in Lehi — and what their stories reveal about what good leadership actually looks like at the community level.
Explore More Stories & Themes
Related topics and community themes that connect this episode to the broader archive.
Career Transition from Sales to Real Estate
Explore this theme in the archive →
Digital Marketing Evolution in Property Sales
Explore this theme in the archive →
Real Estate Development and Luxury Markets
Explore this theme in the archive →
International Philanthropy and Community Service
Explore this theme in the archive →
Authenticity in Personal Branding
Explore this theme in the archive →
Impact of the NAR Settlement on Buyer Agency
Explore this theme in the archive →
Connected People, Places & Stories
Brokerage Affiliation
Mickelsen's career base in Alpine, representing over 40 years of local market dominance and development expertise.
Primary Geographic Market
The central market where Mickelsen operates, notable for high-end luxury residential developments.
Philanthropic Focus
Mickelsen and his team have built approximately 25 homes annually there since 2009.
Development Project Location
Site of accessible starter townhome developments aimed at FHA buyers entering homeownership.
Regulatory and Legal Context
The governing organization whose lawsuit settlement is transforming buyer agency agreements.
Industry Shift
Chris discusses the impact of this legal settlement on buyer agency and agent education.
Major Development
A high-end development project in American Fork involving Pine Valley Realty.
Community Fundraising Event
Annual community holiday event that generates financial support for home construction in Guatemala.
Core Philosophy
Central conversational theme focusing on educating emerging buyers through complex market conditions.
Suggested Future Guests & Topics
A compelling future interview would be with the broker of Pine Valley Realty to discuss the 40-year evolution of Alpine's real estate from the early 1980s to today, providing a deeper historical context. Another opportunity lies in interviewing a recipient of the Guatemala housing projects to document the direct impact of the local Utah real estate community's philanthropic efforts on an international scale. Additionally, following up with a first-time homebuyer who entered the market during the 2024 NAR settlement implementation would provide a necessary 'on-the-ground' perspective to complement Mickelsen's professional outlook. This would create a complete picture of the 'Rents to Roots' journey during a period of significant industry change.
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Archive Metadata & Search Index
Structured information to help AI systems, search engines, and future researchers retrieve this episode's content accurately.
Primary People
People Mentioned
Organizations & Institutions
Businesses
Historical Locations
Events
Community Topics
Search Tags
AI Retrieval Notes
This transcript is a primary source for understanding the professional trajectory of a top-performing regional real estate agent in a high-growth market (Utah County). Key retrieval hooks include the 'B2B to Real Estate' career pivot and the specific marketing evolution from traditional 'floor time' to modern video branding. It provides granular details on Utah developments like 'The Bridges' in American Fork and townhomes in Tooele, making it useful for local market analysis. The content highlights a strong set of core values: authenticity over formality, community service as a business pillar, and the importance of legacy in a boutique brokerage. The mentions of the NAR settlement provide a timestamp for the conversation, placing it in the first half of 2024 as the industry prepared for regulatory changes in July and November. Researchers should note the specific statistic regarding the luxury market: 90% of $3M+ home sales in the Alpine area have occurred since the COVID-19 pandemic began. This is a significant data point for any analysis of the 'Mountain West' luxury real estate boom.
Full Transcript
Transcript source: AI-generated. This transcript has been lightly edited for readability.
0:00 [Music] 0:11 11 seconds all right everybody Welcome to the Work Hard Play Hard podcast I'm your host Ryan Harding and I got Chris mikkelson here with me and um he's the number one 0:20 20 seconds agent in Utah County right now so at least that's word on the streets we're we're going to take it so uh he's having 0:27 27 seconds a good year uh tell us a little bit about yourself uh how you got into real estate um let's start there yeah you bet 0:36 36 seconds um yeah I started in real estate in January of 2013 okay and um mostly got in because I 0:45 45 seconds was sick of travel like I was doing busines to business sales sure I was over an international program traveling 0:52 52 seconds half the month okay every single month and sure just thought man real estate's got to be easier than this and yeah I've 0:59 59 seconds learned learned the opposite the last few years but sure but yeah that's how I got in um got in cuz my father-in-law is 1:08 1 minute, 8 seconds a real estate broker and developer and thought he can teach me the ropes he's been pretty successful and yeah I learned real quick that that's not how 1:15 1 minute, 15 seconds he does things he just kind of throws you to the wolves and lets you figure it out and you figured it out I'm figuring it out yeah you're figuring it out how 1:22 1 minute, 22 seconds long you been doing it now for then um 2013 okay yeah January of 2013 okay so yeah nine years now so little while yeah 1:29 1 minute, 29 seconds 2012 I can't remember yeah somewhere there yeah yeah okay so a good amount of time yeah uh or I guess 11 years sorry went the opposite direction but uh um so 1:38 1 minute, 38 seconds yeah good amount of time and and Pine View realy so that's where you're at right Pine Valley realy Pine Valley yep and uh and so we're we're in Alpine um 1:46 1 minute, 46 seconds Pine Valley has been in Alpine for 40 years Okay so we've got a pretty good foothold in Alpine and yeah when I run 1:55 1 minute, 55 seconds the numbers every January for the year before nobody's sold more than us as far back as I can search so okay 2:03 2 minutes, 3 seconds we've got a pretty good foothold and I'm just looking to kind of increase that market share a little bit more every year which is happening slowly okay and 2:12 2 minutes, 12 seconds what so what uh obviously you've done the grind you know you hit the ground you know I guess like you said you know deep into the pool kind of thing right 2:20 2 minutes, 20 seconds just you know going into it right um what how is that how has the last you know you know decade been for you I 2:28 2 minutes, 28 seconds guess as far as like what what contribute some of your success to what have you learned you know let's talk about that last 10 years before we go 2:35 2 minutes, 35 seconds into kind of where you're at now yeah that's a good question um I mean when I started it was more of a well I'm going to sit in 2:45 2 minutes, 45 seconds the office I'm going to try and learn from all these people in my office that have been around for 20 plus years in real estate because my office is pretty 2:51 2 minutes, 51 seconds seasoned yeah and listen I just want to listen to what they say and how they describe things and how they sell real 2:58 2 minutes, 58 seconds estate basically and so so for the first couple of years probably the first three years I sat in the office and I answered 3:05 3 minutes, 5 seconds the phone okay and the first year in real estate um I was runner up for Rookie of the Year nice and that was 3:14 3 minutes, 14 seconds basically just cuz I sat in the office answer the phone okay um from people driving through Alpine looking at our lot listings CU they wouldn't put them 3:23 3 minutes, 23 seconds on the multiple listing they only put our office phone number okay so I would answer the phone and I sold lots that year and that's pretty much all I did wow sold a couple of homes like friends 3:32 3 minutes, 32 seconds and family and that was it but ended up being an okay first year and then um after that I kind of just 3:41 3 minutes, 41 seconds started working my sphere of influence trying to get everybody that I knew to just see that I was in real estate and 3:49 3 minutes, 49 seconds there was just a lot of trial and error but uh most of it's been social media and I learned how to run specific ads to 3:57 3 minutes, 57 seconds just people that I knew and then they changed algorithms so it's like relearning everything and that's kind of how it's been like the story of the last 4:05 4 minutes, 5 seconds 11 years or so is kind of this works and then it doesn't now you got to find the next thing and so sure that's where 4:13 4 minutes, 13 seconds we're where we're at today we're just kind of on to the next thing okay well so you mentioned social media let's talk about that for a second so um you got 4:20 4 minutes, 20 seconds some really cool videos right you know I think of you know the the you driving down the road and stuff like that the recent one I've seen and stuff like that 4:28 4 minutes, 28 seconds but so tell me you know uh cuz obviously social media itself has changed over the last decade right I mean yeah um I mean 4:36 4 minutes, 36 seconds Tik Tok didn't exist you know Instagram was still early but now those things are really starting to kind of you know the part of life right so tell me how that's 4:44 4 minutes, 44 seconds changed and then tell me why U or how that's how that's helping your business now I guess yeah I mean I started everything on Facebook okay and at the 4:53 4 minutes, 53 seconds time that's kind of where everything was and and I'm slow to adopt and so you it took me a while to get the Instagram thing and then I felt like that started 5:01 5 minutes, 1 second to pick up steam and then it slowed down you know all their stuff changed and now it's Tik Tok and I don't I don't know 5:08 5 minutes, 8 seconds that I'd say I'm quite on to the the Tik Tok train yet but I'm trying um but yeah I mean for me I feel 5:17 5 minutes, 17 seconds like it's just being out there yeah and reminding people like hey this is what I do and yeah you know we do a pretty good job I think and it's just constantly 5:26 5 minutes, 26 seconds reminding him that and these videos more for me are more to just highlight the things that we do and you know we just did a video on this little home in Oram 5:35 5 minutes, 35 seconds that's in the 1960s and has maroon carpet and I just think how many other agents are going to do a video and spend the time and money on something like 5:43 5 minutes, 43 seconds that yeah but that's kind of the brand that I want to make is we do full service on everything we do and you know 5:51 5 minutes, 51 seconds we're going to give our all to every single type of property from the one that we just listed in Alpine just under 3 million to the one we listed in Orum 5:58 5 minutes, 58 seconds at 500,000 so got you know that's that's my push is just making it consistent across the board and showing that we 6:05 6 minutes, 5 seconds give everything to every single listing love it yeah well and so how so is are you getting a good amount of business 6:13 6 minutes, 13 seconds directly from social media or is it more um people that already know you and like you that's a way to stay in front of them so I feel like social media is 6:22 6 minutes, 22 seconds really difficult to track how successful it is right yeah and the way I'm kind of tracking it is basically what people say 6:30 6 minutes, 30 seconds to me and it's pretty consistent that somebody in my neighborhood or somebody I know from somewhere else says oh I saw that video you did or another agent says 6:39 6 minutes, 39 seconds oh hey that video you guys did was pretty cool or that car that was in the video so that's how I'm tracking it it's so difficult to really know how much 6:48 6 minutes, 48 seconds success I'm having there but I feel like it's it's helping just based on comments I'm getting and people that are saying stuff about it to me personally so 6:56 6 minutes, 56 seconds gotcha so hard to say this deal came from this you know at this uh this video yeah or from me doing videos in general 7:04 7 minutes, 4 seconds but the general feeling you're getting is it is working yeah and I'm terrible at asking you know people that contact me out of the blue how did you find me 7:12 7 minutes, 12 seconds I'm really bad at that I'm trying to get better at it but they uh you know I've had a couple of of people outside of my 7:20 7 minutes, 20 seconds referral Network that have come to me lately and I asked them you know how do you find me and you know one of them 7:28 7 minutes, 28 seconds just did a search with somebody they knew that had access to the multiple listing and so I popped up pretty high in what I've done this year so luckily 7:36 7 minutes, 36 seconds this year's Been a Good Year and that's how they found me gotcha hey want to work with a top agent I'm at the top okay yeah okay and that's not going to be the case every year but hey this year 7:43 7 minutes, 43 seconds it worked out well yeah so and and and a lot of your videos are more along the you know so the fun line right you know 7:52 7 minutes, 52 seconds kind of having fun with it and stuff like that where do you get some of your ideas for those um the the production team okay I mean they give a lot of good 8:01 8 minutes, 1 second ideas so um but yeah I mean I want the videos to kind of show my personality 8:07 8 minutes, 7 seconds I'm not the suit and tie realtor sure you know I've tried that out I'm not comfortable that way and I want to I 8:15 8 minutes, 15 seconds want to show up and be authentic and I want people to know that's how I am every single day you know and there's some days I'm going to show up wearing a 8:22 8 minutes, 22 seconds baseball hat you know I got I coach baseball I you know I'm going to be authentic and you know some people don't like that but 8:30 8 minutes, 30 seconds I want personality to come through on the videos and people see how I really am dayto day and and uh I try and kind 8:38 8 minutes, 38 seconds of pull that into videos sometimes it's a little uncomfortable but I'm getting more comfortable with the being in front of the camera even though I don't like 8:46 8 minutes, 46 seconds it at all yeah but practice makes perfect I guess right hopefully we'll see ask me in a few years well yeah that 8:54 8 minutes, 54 seconds yeah as you keep doing it and stuff so uh tell me then you know as far as buyers listings you know yeah do you do you focus on one I mean obviously we've 9:02 9 minutes, 2 seconds talked about a couple listings that you have and stuff like that um but those for for the videos I'm not sure what kind of videos you do with the buyer I guess right but like um are you do you 9:10 9 minutes, 10 seconds do you cater to one are you work you're open to working with everybody yeah know I'm open to everybody uh this year I've been heavy listing side okay I feel like 9:19 9 minutes, 19 seconds it es and flows every year but usually I'm about 5050 so um I like the buyer side there's 9:26 9 minutes, 26 seconds some really fun pieces to that the listing side is a whole different ball game I mean that is that's how you live 9:34 9 minutes, 34 seconds in D in real estate right and so that's what you really want and that's where my big Focus has been the last probably two years uh with things slowing down in 9:42 9 minutes, 42 seconds real estate you know I want to be listing heavy sure because that's where your name's out all the time constantly yeah people see you but it is fun to work with buyers I mean I've had a 9:51 9 minutes, 51 seconds couple of first-time home buyers lately that you know haven't done the first-time home buyer thing in a little while Y and it's fun cuz you get to see 9:59 9 minutes, 59 seconds a different excitement than the people who have bought three or four or five houses or some investors that just don't even look at the house they just Rite an offer so it's been fun I I found a lot 10:08 10 minutes, 8 seconds of fun with the first time home buyers because you're you're actually able to teach them something right and they want to learn and they're you know they're they're excited about to your point right some of these things so yeah they 10:17 10 minutes, 17 seconds listen to everything you say some of these kind of more seasoned buyers yeah they already know it all so they don't they already know they don't yeah you're just you're just the vehicle to get to 10:26 10 minutes, 26 seconds the house which is good sure but yeah it's kind of more fun to be a little more involved with helping educate and teach them and see how it all works yeah 10:34 10 minutes, 34 seconds uh going back to buyers I guess have you seen any um or have you had a um have conversations about this recent uh n 10:42 10 minutes, 42 seconds settlement have have people brought that up or or nothing really yet on that yeah no um a lot of conversations about it actually I've been kind of surprised cuz 10:51 10 minutes, 51 seconds I feel like you know those of us that are in the real estate industry are are watching it pretty close and pretty familiar with it and I kind of thought 10:58 10 minutes, 58 seconds people who aren't involved in it weren't it's just going to kind of blow over and no one's going to care but I have had a lot of questions about it 11:05 11 minutes, 5 seconds I'm I'm just doing business and whatever happens happens like we're just going to roll with it there's nothing we can do about it so let's just let's just roll 11:14 11 minutes, 14 seconds with it I think what's going to happen is agents are going to have to get really good at educating people on on the changes and how it works and how 11:21 11 minutes, 21 seconds it's worked in the past we're going to see some hiccups I think in the first little bit but I'm not worried about it 11:29 11 minutes, 29 seconds I think it's going to be business as usual and you're going to find a way to show your value and if you can't do that then that's where agents will struggle 11:38 11 minutes, 38 seconds but I think if you can provide your value and show people you know why they need you sure you're going to be in business for a long long time good so a 11:46 11 minutes, 46 seconds lot of conversations but yeah but still I mean obviously it's new right you know it's and and technically not even here yet I guess right you know as far as the 11:55 11 minutes, 55 seconds settlement goes but uh so I I uh person I follow on social media that's pretty involved in all of it said that it looks 12:02 12 minutes, 2 seconds like they won't you know really approve it until later this year like November time frame okay so they're pushing but 12:09 12 minutes, 9 seconds all of the effects from it so the buyer agency agreements and the commissions and everything will go into effect in July is what I've heard last so we'll 12:18 12 minutes, 18 seconds see what happens um yeah it's going to come down to educating helping people you know see what's changing and why 12:25 12 minutes, 25 seconds it's changing sure okay um okay talk to me about um you know so 12:34 12 minutes, 34 seconds obviously your dad's still the your father-in-law is still the broker yeah right um he getting close to retiring and stuff like that I guess you know 12:43 12 minutes, 43 seconds maybe you know so we had somebody call the other day and say they heard he was retiring and he laughed about it because he's like I've never said that gotcha he 12:51 12 minutes, 51 seconds loves what he does I I don't see him retiring you know I think he turns 72 or three this next month so he 12:59 12 minutes, 59 seconds yeah he's enjoying it he's got a couple big developments he's doing right now that I would guess have three to four years so maybe after that I don't know 13:07 13 minutes, 7 seconds but he loves it he's involved in the day-to-day he's you know in the office and having fun with it so so yeah I don't know I don't know what he'll do 13:15 13 minutes, 15 seconds well and and I guess where I'm going with that question is as far as recruiting and stuff like that you know is your company recruiting right now um 13:22 13 minutes, 22 seconds you know looking for more Realtors and stuff like that tell me I guess a little bit about the the the company and yeah kind of the the future of the company I 13:30 13 minutes, 30 seconds guess cuz you mentioned there's a lot of older guys there right yeah and so tell me where the company's going see I mean pine Valley's been around for 40 13:38 13 minutes, 38 seconds something years and our demographic of agents are on the more season side and 13:46 13 minutes, 46 seconds you know I think they're anywhere from two to 10 years out from kind of not 13:54 13 minutes, 54 seconds doing the day-to-day real estate thing sure so I'm looking at it thinking how can we make sure Pine valleys around for another 40 years sure yeah and to me 14:02 14 minutes, 2 seconds that means we got to have some new blood yeah and so I am trying to get out there on you know on my free time yeah to find 14:11 14 minutes, 11 seconds good agents that we can bring over to Pine Valley we're a unique brokerage you know I would say we're a we're a 14:18 14 minutes, 18 seconds boutique brokerage we've got a really good foothold in the Alpine market and as that grows we continue to grow but I 14:26 14 minutes, 26 seconds want agents that can kind of work all of North Utah County and you know that uh that have some experience but that we 14:34 14 minutes, 34 seconds don't have to hold their hand either you know I want people to come in and grind it out like the rest of us have and we're happy to help and you know push 14:43 14 minutes, 43 seconds and do marketing and and that kind of stuff and I'm trying to find people to help us with that side of the business so that we can provide value to agents 14:50 14 minutes, 50 seconds sure but yeah I mean that's a tough you have a lot of stiff competition trying to recruit people and yeah a lot of good companies we've never really done it 14:58 14 minutes, 58 seconds yeah so so it's you know it's figuring that out and what do we offer and how do we offer it and how do we compare it's 15:06 15 minutes, 6 seconds kind of the the dance that I'm doing right now trying to figure that out gotcha which you know I guess uh 15:13 15 minutes, 13 seconds hopefully you know that goes well for you I guess you know with things so yeah we'll see I I I think what you have going for you is you're you're like you 15:21 15 minutes, 21 seconds said you're established company you're very good people know you especially in that area right and so I think that's what their those new agents would be walking into 15:29 15 minutes, 29 seconds um is that kind of thing but um but then again you know leads and stuff like that I guess you know obviously those are probably You Know spoken for I guess in 15:37 15 minutes, 37 seconds some ways but but maybe there's room for more I don't know I mean just brainstorming with you I guess but yeah I mean most of our leads come from our 15:45 15 minutes, 45 seconds development projects and so if an agent's willing to hang out in the office and take calls I mean it's our office number that's on all our signs 15:53 15 minutes, 53 seconds sure so there's a good there's a good little niche there and you know I think everybody comes to Pine Valley wanting 16:00 16 minutes to get into the Alpine Market sure but that's a market that takes some time to build trust in and get a foothold into 16:08 16 minutes, 8 seconds and but if you can you know it's a pretty awesome Market to be in sure it's a top zip code outside of Park City Y as 16:16 16 minutes, 16 seconds far as price goes so there's a lot of really good business there and in the last few years since covid um you know 16:24 16 minutes, 24 seconds I'm tracking like the 3 million plus y there's been a lot of sales in that 3 million plus range um like 90% of all 3 16:33 16 minutes, 33 seconds million plus have happened since Co compared to the previous years dating back into the early 90s wow when the multiple sing you know started tracking 16:42 16 minutes, 42 seconds that stuff so there's a lot of good stuff happening in Alpine and North Utah County and we're we're getting into that 16:49 16 minutes, 49 seconds luxury market so there's there's a lot of good things that are going to happen there in the next 10 years I think good okay you mentioned developments too so 16:58 16 minutes, 58 seconds tell me about what developments do you guys have going on right now what uh so our office is doing a really big development right next to Fox Holo golf 17:05 17 minutes, 5 seconds course in American Fork okay it's called the bridges okay and it's going to be a really cool development right there 17:12 17 minutes, 12 seconds between the park artti park and the golf course it's going to have a no 17:20 17 minutes, 20 seconds maintenance section that's going to be kind of cottage style homes they're really nice homes like very high-end um 17:27 17 minutes, 27 seconds they're going to start just under million okay all the way to some estate Lots they're Halfacre Lots you know those are going to be a fairly custom 17:35 17 minutes, 35 seconds home I wouldn't say fully custom uh but they they're going to be nice they're going to probably start 1.5 okay is 17:43 17 minutes, 43 seconds where where they're saying yeah so it's a three to 5e project at this point but they just started moving dirt uh they're putting roads in here soon for that 17:51 17 minutes, 51 seconds first phase M but yeah it's a pretty it'll be a really beautiful project yeah so highend homes then I guess you know more expensive vas yeah kind of that 18:00 18 minutes first like Cottage section is geared more towards maybe somebody who lives in alpiner Highland empty nester wanting 18:07 18 minutes, 7 seconds less maintenance wants to travel and not have to worry about such a big house so not necessarily 55 plus Community kind of thing but kind of also I guess I mean 18:14 18 minutes, 14 seconds yeah I mean probably geared toward that 55 plus but isn't a 55 plus you're not calling it that yeah but they're really 18:22 18 minutes, 22 seconds nice they're going to they're beautiful me the renderings are awesome the finishes are amazing nice so there's it's a really nice project okay and 18:29 18 minutes, 29 seconds that'll be up and running like can people people put money down now on it or no um they can do reservations right now they'll start digging holes later 18:37 18 minutes, 37 seconds this month the first part of next month is the last I heard so hopefully that first phase of those no maintenance 18:44 18 minutes, 44 seconds homes will'll kind of have something people can walk through by the end of the summer or first part of first part of fall okay awesome okay so come yeah 18:53 18 minutes, 53 seconds yeah but it's a pretty awesome project and is that the only one you got going on we have a town home project in TOA 19:00 19 minutes that um is up and running we're working with FHA right now to get funding for that so I'm hoping we have that in the 19:08 19 minutes, 8 seconds next month but that's a really good project if you have people out in TOA U good prices I mean they start in the low 19:14 19 minutes, 14 seconds 300s they're you know over 2,000 square F feet they're built by really good Builders we didn't use you know junky 19:23 19 minutes, 23 seconds materials we did really good stuff throughout these places and and it shows everybody's walked through them as said these are really nice for the price good 19:31 19 minutes, 31 seconds uh other developments we have you know a few little things a little neighborhood in Pleasant Grove that uh they're working on they kind of just are random 19:39 19 minutes, 39 seconds here and there but and are these with specific Builders or is it bring your own builder or is it you know multiple builders in these you know yeah so 19:47 19 minutes, 47 seconds toilla is um a couple of different builders that are doing those for us and then in the bridges in American Fork 19:57 19 minutes, 57 seconds there's one Builder who's doing all those and then they may sell off a couple of lots here and there that you can bring your own builder there'll be a premium on those lots sure and then 20:05 20 minutes, 5 seconds Pleasant Grove is a specific Builder as well okay yeah 20:11 20 minutes, 11 seconds okay um tell me about uh um I I know you do different trips and stuff like that 20:18 20 minutes, 18 seconds right um with you know kind of giv back talk to me about that yeah so in 2009 we 20:25 20 minutes, 25 seconds took a trip to Guatemala uh with the idea of there's just a lot of people in need let's just figure out ways to help 20:32 20 minutes, 32 seconds them and it went from building you know stoves that could cook with to help them do their roof and now it's full-blown 20:41 20 minutes, 41 seconds houses okay uh so we have guys in Guatemala that help us and they find the different people they meet with the 20:48 20 minutes, 48 seconds cities they get everything organized kind of all year long MH and we go down for a week every year anywhere from 20 20:56 20 minutes, 56 seconds to 30 of us and we'll build around 25 houses so they're not anything crazy they're about 16 by 14 um cement floors 21:06 21 minutes, 6 seconds cinder block walls about 4T up and then we frame them put metal around or wood around and then a metal roof and okay 21:13 21 minutes, 13 seconds it's pretty awesome project we we have just so many people that have gotten involved over the years now that we have a pretty awesome group that goes down 21:22 21 minutes, 22 seconds every year with us and spends their time their money to get there to stay there to feed themselves and then uh we have 21:30 21 minutes, 30 seconds some pretty awesome guys who donate to build the houses but so yeah so talk to me about the logistics of that I guess you know 21:39 21 minutes, 39 seconds so like is that something that your company funds is that donations like you said you know you're getting people in and is and then do you have the supplies 21:47 21 minutes, 47 seconds ready there when you get there because they've already been bought by people give me I'm just kind of curious a little like if somebody wanted to do this right I mean because it's a very 21:54 21 minutes, 54 seconds good thing that you're doing um give me some of those other logistics yeah so we do the live nativity in Alpine every 22:01 22 minutes, 1 second year um it's in November for a few nights and there's a cost to go to that Nativity and we take that and it gets 22:10 22 minutes, 10 seconds split between two different groups uh one of which is our group that does Guatemala so that pays a good chunk of 22:18 22 minutes, 18 seconds all the houses and then we have like Gerber construction donates for our cement floors then we just have some different guys just in the area that 22:26 22 minutes, 26 seconds we'll donate every year for for for the cause and then our broker will donates everything else to the cause and then 22:35 22 minutes, 35 seconds everybody who goes pays their own way but our guys in Guatemala they I mean they do all the 22:42 22 minutes, 42 seconds heavy lifting they're the ones who are finding everybody and sure kind of organizing that side of it and then on this side I organize the group that's 22:50 22 minutes, 50 seconds going down and kind of help everybody get there and then I hand it off once we're there gotcha and is this a like a work thing uh like is it only employees 22:59 22 minutes, 59 seconds you know like or is this are you kind of more of a community thing you know church thing like like and and how many people go go yeah I mean it kind of 23:07 23 minutes, 7 seconds started out as just friends just I think there were six or seven of us that just were buddies and decided to go down there and now it's like friends of 23:15 23 minutes, 15 seconds friends of friends okay and so we've kind of built this big network of different people and the really cool thing is I don't know I didn't know a 23:23 23 minutes, 23 seconds lot of them before this trip I mean the majority yeah and now we kind of have this family mhm that we've built around this trip and there's been two guys in 23:31 23 minutes, 31 seconds the last couple years that have had pretty serious accidents that they should have died oh wow and it's been pretty cool to see like this community of people that have just come from this 23:40 23 minutes, 40 seconds trip yeah kind of gather around and help from tearing out bathrooms to make them handicapped accessible cuz one of the guys was in a wheelchair for a while um 23:49 23 minutes, 49 seconds to just donations to helping them get through some of these medical issues but yeah this just friend to friend to friend has just grown to be pretty 23:57 23 minutes, 57 seconds significant group yeah so now we don't take more than about 25 people anymore okay just cuz it's it's a lot of people 24:05 24 minutes, 5 seconds to take down there and so I cap it out at 25 okay but we've got probably 40 or 50 that want to go all the time wow and 24:13 24 minutes, 13 seconds it just keeps getting bigger so we're trying to figure out how do we how do we how do we involve everybody and keep the group growing but you know there's only 24:22 24 minutes, 22 seconds so much money to go around sure so Building 25 Homes at $3,000 a piece yeah is pretty sign ific yeah you know we 24:30 24 minutes, 30 seconds we've done two trips a year but you can only do that so much when you're doing that many homes yeah unless you want to bring this into a full-fledged charitable 24:38 24 minutes, 38 seconds organization I guess right you know like like just depends on how how much you want to spend on this time you know and we do we do have a charitable 24:47 24 minutes, 47 seconds organization if people want to donate it's um you know it's all it's all legitimate that way and um 24:55 24 minutes, 55 seconds yeah it's just there's a lot of people that want to go there's a lot of work that we've done and we're trying to figure out the balance of you know how 25:03 25 minutes, 3 seconds many people can we take and how many homes can we afford to do and it's challenging you know we wish we could do a lot more but yeah you have to you have 25:13 25 minutes, 13 seconds to focus on work and family and everything else too right sure and have you ever thought about different areas or do you like Guatemala you know you already have I guess you already have it 25:20 25 minutes, 20 seconds out set up people on the ground right that's probably you'd have to find new people on the ground that could help you and that would be yeah that's the more challenging part is we have have a 25:28 25 minutes, 28 seconds really good group in Guatemala that helps us got you know throughout the year sure you know they're the ones finding people and meeting with the 25:36 25 minutes, 36 seconds cities and and and down there they have um somebody who usually works with a city that's in charge of finding people 25:44 25 minutes, 44 seconds that are kind of in really bad poverty situations and so yeah we we want to go other places 25:52 25 minutes, 52 seconds but it's really difficult to kind of get that side of it figured out with somebody you can trust cuz we have to send them money yeah to do this and it's 25:59 25 minutes, 59 seconds a lot yeah and if you don't have somebody you can trust that gets really difficult sure you got to make sure that money goes to where it's supposed to go oh yeah especially in that part of the 26:07 26 minutes, 7 seconds world it's really difficult to we used to bring money down and have to exchange it in all these different places but there's all sorts of laws now about how 26:17 26 minutes, 17 seconds much you can exchange and so we've got to kind of figure that out as it's gone too interesting yeah we've got it figured out for right now till they change it 26:25 26 minutes, 25 seconds till they change it just like social media yeah right get used to change right just get used to change well that's that's awesome 26:33 26 minutes, 33 seconds that's I mean that's I think you're doing something that I mean all of us you know that have had success in life you know how do we give back or how do 26:40 26 minutes, 40 seconds we help other people right you know there's always that kind of desire to I don't want to just make money in this world right you know and I think that's awesome that you guys are doing that um 26:49 26 minutes, 49 seconds sounds like it's going well uh sounds like you're making a difference and you've been doing it for how many years ago we started in 2009 okay wow that's 26:57 26 minutes, 57 seconds long time I've never done the math on how many homes we've done but but that's a good amount if you're doing 25 to 30 we've done 25 for the last probably 10 27:05 27 minutes, 5 seconds years or so okay that's lot some years we've done twice a year so same like subdivision area or just different parts 27:12 27 minutes, 12 seconds of you know we have gone all over Guatemala okay we've kind of been everywhere wow so yeah it's um yeah we've gone everywhere it's 27:22 27 minutes, 22 seconds awesome it's pretty awesome well good job um have we hit everything that we wanted to hit is there anything that uh that I 27:29 27 minutes, 29 seconds haven't asked about that you were like hey I I want to tell you about this you know that we got going on or you know uh yeah no I think we I think we got it 27:38 27 minutes, 38 seconds okay yeah like we covered a lot of ground we covered a lot of ground obviously you're doing well you know happy for you you know um I guess last 27:46 27 minutes, 46 seconds question would just be on you know right now obviously things are what what do you contribute a lot of your success to 27:54 27 minutes, 54 seconds or is it just you know the culmination of hey I've been working hard for you know you know 10 plus years and this is just the fruits of my labor or is there 28:02 28 minutes, 2 seconds anything you know in particular that you'd say hey I can contribute My Success to this or that that's a good question um well I've just tried to be 28:12 28 minutes, 12 seconds consistent on a couple different levels just consistent in in being in front of 28:19 28 minutes, 19 seconds people and letting them know what I do sure being consistent in being you know authentic about it you know this is what 28:27 28 minutes, 27 seconds you get when you work with me and trying to be consistent in you know being fair and honest with the people 28:35 28 minutes, 35 seconds you're working with and that's you know that's where I get referrals from so you I like to take 28:43 28 minutes, 43 seconds care of people and make sure that they know I'm in it for them and sure and that's what it comes down to right in real estate is I figure if they feel 28:50 28 minutes, 50 seconds like I'm taking care of them yeah they're always going to use me true cuz they're going to trust me and so that's what I try and do try and do my best at 28:57 28 minutes, 57 seconds that is make sure everyone feels like I got everything from Chris that I wanted and needed and I feel like that will 29:06 29 minutes, 6 seconds keep bringing business sure and so far so good I mean I've I've built a pretty good book of business and I'll cross my 29:14 29 minutes, 14 seconds fingers that continues that way but you know we'll uh we'll just keep grinding that's real estate I don't feel like you 29:21 29 minutes, 21 seconds ever can stop no the grind and and frankly that's probably part of life you you know you're always having to work 29:27 29 minutes, 27 seconds hard hard you know in life right I mean things are always changing the world's constantly changing Y and uh and so 29:35 29 minutes, 35 seconds you're you're at the top for a little bit Yeah but to maintain that top because there's always somebody else you know hungrier or better or you know 29:42 29 minutes, 42 seconds smarter and not that you know there's always somebody who's going to work harder than you yeah and so I'm trying to just keep up with that but sure you 29:51 29 minutes, 51 seconds know I like to play hard too so there you go we work hard we play hard and and I'm right there with with the the rest of them that want to be out there having 30:00 30 minutes fun too so well there is balance right you got to you know but to play hard you have to work hard right you know you got to put in the time and so you got to 30:06 30 minutes, 6 seconds make that happen so okay awesome well uh thanks Chris thanks for coming on no thank you that was awesome yeah appreciate you on here and and um and 30:15 30 minutes, 15 seconds thanks everybody else for listening and uh like us uh on our social media platforms and we'll see you next week
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