Impact of NAR Settlement on the Utah Housing Market - with veteran agent Ammon Childs
Veteran agent Ammon Childs explores the proposed NAR settlement's impact on Utah and shares timeless wisdom on the long-term wealth potential of homeownership.
Ammon Childs
National Association of Realtors (NAR) Settlement
At a Glance
Archive Scoring
Introduction
Ammon Childs brings nearly two decades of Utah real estate expertise to the table, offering a grounded perspective on an industry often characterized by rapid change and loud headlines. His journey from a Wyoming-born student at UVU to a seasoned professional highlights a career built on the simple philosophy of "Work Hard, Play Hard." He reflects on the evolution of the Wasatch Front, noting how the "new house smell" of booming construction meets the mature landscapes of established neighborhoods, providing a nuanced view of the choices modern buyers face. The conversation dives deep into the heart of the current real estate zeitgeist: the National Association of Realtors (NAR) settlement. Rather than succumbing to the panic surrounding commission transparency, Ammon views this shift as a necessary elevation of the profession. He explains how Utah’s existing standards—such as mandatory buyer broker signatures—mean the state is already ahead of the curve, positioning local agents to lead the way in articulating their true value to clients during the most significant financial transactions of their lives. Beyond the legalities and logistics, this episode serves as a reminder of the human element in housing. Ammon shares personal anecdotes about door knocking in local neighborhoods and the grit required to sustain a 17-year career through market peaks and valleys. His "White Glove" service philosophy ensures that whether a client is entering the market with a modest first home or a multi-million dollar luxury estate, the level of care and expertise remains unwavering. Ammon’s investment philosophy is one of patience and "getting rich slowly." He regrets only that he didn't buy more property sooner, echoing a sentiment shared by many who have witnessed Utah’s explosive growth. His advice to those questioning the current market is clear: if you are looking to build long-term wealth, the time to start is always now, provided you have the right guidance to navigate the complexities of inventory and interest rates.
Episode Overview
A detailed look at the topics, people, and context of this conversation.
In this episode, host Ryan Harding sits down with Ammon Childs, a veteran agent with 17 years of experience in the Utah market. Ammon shares his trajectory from his Wyoming roots to becoming a multifaceted professional with a decade of specialized knowledge in new construction, as well as experience in luxury residential, land development, and commercial leases. The discussion focuses heavily on the practicalities of the current Utah market, specifically the tension between the boom of new construction and the scarcity of existing inventory. Ammon provides a detailed breakdown of the pros and cons of both avenues, advising buyers on often-overlooked costs like landscaping and fencing in new builds. A significant portion of the interview is dedicated to the NAR settlement and what it means for the future of commissions and agency. Ammon provides a reassuring outlook for Utahns, noting that the state's real estate practices are already largely aligned with the proposed changes. He frames the settlement not as a threat, but as a professionalism reset that will force agents to better communicate their expertise in contracts, inspections, and brokerage protection.
Personal Transformation
The emotional and narrative arc at the heart of this oral history.
Ammon Childs illustrates a transformation from a career seeker searching for professional freedom to a 17-year industry veteran with expertise across new construction, commercial, and luxury real estate. His journey emphasizes that longevity in the housing market is built on the foundation of continuous learning and the ability to adapt to extreme market cycles, from the pre-2008 era to the post-pandemic boom.
Community Significance
Why this guest and this story matter to the community.
This episode is significant because it addresses the anxiety surrounding the National Association of Realtors (NAR) settlement within the Utah community. It provides a stabilizing perspective, explaining that Utah's real estate practices were already ahead of national changes, thereby reassuring local buyers and sellers that the fundamental process of securing a home remains accessible and transparent.
Furthermore, the discussion on the 'Wasatch Front' inventory shortage highlights the ongoing tension between Utah's rapid growth and the physical limitations of housing supply. It serves as a guide for community members to understand why new construction has become a dominant force in the local landscape and what they must prepare for when choosing between a new build and an existing home.
"I always know that there's a little more that I need to learn... even after all these years still learning right that Market's constantly changing so it's this Evol ever evolving job that can be it's a challenge but also very rewarding."
— Ammon Childs · 3:15
Key Themes & Life Lessons
The ideas that run beneath the stories — and what they teach about community, leadership, and belonging.
NAR Settlement and Commission Changes
Utah Real Estate Market Trends
New Construction vs. Existing Homes
Professionalism and Value in Real Estate Agency
Long-term Wealth Building through Real Estate
Marketing Strategies for Residential Listings
Wisdom & Life Lessons
A primary wisdom lesson is the importance of 'white glove' service regardless of the transaction size. Whether a client is buying a $300,000 starter home or a multi-million dollar luxury estate, the level of professional care should remain constant. This sets a standard for both agents and the buyers who hire them.
Another practical lesson involves the 'hidden costs' of new homes. Buyers are cautioned to look beyond the 'new house smell' and factor in the time and money required for mature landscaping, fencing, and window coverings—items often overlooked in the excitement of a new build.
The episode also imparts the wisdom of the 'wise question.' By educating themselves, buyers shouldn't seek to replace the expert but rather to empower themselves to ask the right questions that lead to a more secure and informed purchase.
Key Takeaways
- 1The NAR settlement is likely to increase the level of professionalism and service articulation required from real estate agents.
- 2Utah is already positioned ahead of many other states as it has long required buyer broker agreements and negotiable commissions.
- 3New construction in Utah is booming due to a critical shortage of existing home inventory.
- 4Buyers of new construction need to budget for 'hidden' extras like landscaping, fencing, and window coverings.
- 5Real estate remains a 'get rich slowly' investment with proven historical appreciation.
- 6High-end and affordable homes both benefit from a consistent 'white glove' service approach.
Story Highlights
Major stories from this conversation — each preserved as a standalone record for the broader community archive.
Ammon Childs recounts the pivotal moment 17 years ago when he was seeking a new career path. Influenced by a friend who was finding success and personal freedom in real estate, Ammon realized his own strength—a love for talking to people—aligned perfectly with the industry. He decided to take a leap of faith, transitioning from a structured life to the entrepreneurial world of property, which eventually led to a nearly two-decade career helping clients reach their goals.
Emotional Significance
It captures the hope and uncertainty of professional transition, highlighting the desire for autonomy and the realization of one's innate talents.
Why This Matters
It demonstrates that the most successful long-term careers often start with a simple recognition of one's own personality and a desire for a better life.
Life Lesson
Identify your natural strengths and align them with a career that offers the freedom you desire.
Transformation
Ammon changed from a person searching for opportunity to a seasoned professional who found his identity through service and communication.
What It Reveals About Ammon Childs
He is self-reflective and values the freedom that comes with self-employment.
What It Reveals About the Community
The local market provides fertile ground for those willing to build their own path.
Community Value Preserved
The tradition of the self-made professional who succeeds through interpersonal skills.
For future generations: It serves as a reminder that the fundamentals of professional success—human connection and hard work—remain constant despite industry changes.
Despite having 17 years of experience, Ammon reflects on his success by acknowledging that he still doesn't know everything. He describes his habit of 'picking the brains' of others to better understand the shifting market. He emphasizes that the real estate industry is ever-evolving, and staying successful requires the humility to keep learning even after becoming a veteran.
Ammon shares how he spent 12 years working directly with home builders, which provided him with a unique 'insider' perspective on how homes are constructed from the ground up. This foundation allowed him to successfully pivot into diverse real estate niches, including commercial leases, luxury residential properties, and land development, because he understood the physical and financial roots of the property.
Ammon discusses the 'old-school' grit required in real estate by sharing his experience with door knocking. He recounts how he would walk neighborhoods, handing out flyers and braving 'no soliciting' signs and dogs. This direct approach often resulted in finding homeowners who were ready to sell but hadn't yet listed, proving that physical effort and personal presence can succeed where digital marketing might fail.
Ammon reflects on the 'white hot' post-pandemic housing market, where properties sold so quickly that agents often skipped deep rapport-building or thorough contract explanations. He views the current NAR settlement and market shifts as a positive development because they force agents to 'step up their game,' articulate their value more clearly, and return to a higher standard of 'white glove' service for their clients.
Ammon shares a candid reflection on his financial journey, stating that his only major regret is not purchasing more real estate sooner. He notes that while he has worked hard in his career, he has often made more through the simple appreciation of his properties than through his primary job. He describes real estate as the ultimate 'get rich slowly' proven method and encourages others to buy as soon as they can, rather than trying to time the market perfectly.
"I think what what this will do especially for real estate agents in Utah is what it will require all of us to step up on our professionalism... articulate our value to our clients and uh prove once again that you know the benefit of of why we're here."
— Ammon Childs · 14:48
Historical Preservation & Legacy
What this interview preserves about community history, cultural legacy, and intergenerational knowledge.
Preservation Value: High
This episode provides a high-value snapshot of the real estate industry during a period of massive structural change. It balances high-level legal shifts (NAR settlement) with practical, local advice for the Utah homebuyer, making it an essential resource for understanding the 2024 housing landscape.
Why This Episode Matters Historically
Historically, this episode captures the real-time industry reaction to one of the most significant legal shifts in real estate history: the NAR settlement. By documenting the professional outlook of a veteran agent during this transition, the archive preserves a record of how the industry moved toward higher levels of professionalism and articulated value in a post-litigation environment. It also records the specific economic conditions of the mid-2020s Utah market, characterized by the 'lock-in' effect where homeowners with low interest rates are hesitant to sell. This provides a clear historical data point on how interest rate fluctuations and inventory shortages influenced buyer behavior and professional sales tactics during this unique era.
What Future Generations May Learn
Future generations will learn that despite the digital democratization of information, the 'WebMD effect' in real estate means that data does not equal expertise. The episode teaches that while a buyer can research properties online, the nuances of contract law, title disputes, and hidden home defects require a seasoned professional to navigate successfully. Additionally, the interview reinforces the timeless principle of real estate as a primary vehicle for long-term wealth. Future homebuyers can take away the lesson of 'getting rich slowly,' understanding that the best time to enter the market is often dictated more by personal readiness and long-term appreciation than by trying to perfectly time interest rate cycles.
Community Memory Preserved
The episode preserves the memory of Utah's local real estate culture, specifically mentioning the growth in Spanish Fork and the broader Wasatch Front. It captures the transition of the local market from simple flyers and door-knocking to high-end video marketing and internet-driven leads.
Local Knowledge Preserved
Valuable local knowledge is preserved regarding the specific costs of new construction in Utah, such as the frequent exclusion of landscaping and fencing in new builds. It also documents Utah's proactive stance on buyer-broker agreements, which preceded national requirements.
Intergenerational Lessons
The core intergenerational lesson is the value of property as a legacy asset. Ammon's reflection that his only regret is not buying more properties earlier serves as a powerful testament to the long-term benefits of homeownership for family stability and wealth.
Community & Cultural Insights
The episode highlights a Utah culture that values hard work and face-to-face interaction, as evidenced by the continued success of door-knocking in an increasingly digital world. It also reflects a community that is deeply concerned with family and 'caboose' children, showing how personal lives are intertwined with professional real estate goals.
The discussion reveals a local market that is resilient but under pressure from out-of-state migration. This cultural shift from a small-town feel to a 'booming' metropolitan corridor is a key insight into the current Utah identity.
Historical Context
The episode is set against the backdrop of the 2024 National Association of Realtors (NAR) settlement, a landmark legal shift fundamentally changing how buyer agent commissions are handled and disclosed across the United States. This follows the post-COVID 'white hot' market where transactions moved at record speeds, sometimes at the expense of formal agreements and consumer clarity. In Utah specifically, the market is navigating a transition from the extreme appreciation seen during the pandemic to a more stabilized, though still inventory-constrained, environment. The discussion reflects a historical pivot toward greater transparency and the professionalization of the real estate industry in response to legal and consumer pressures.
Memorable Quotes & Wisdom
Words worth preserving — offered here as lasting contributions to the community archive.
"I always know that there's a little more that I need to learn... even after all these years still learning right that Market's constantly changing so it's this Evol ever evolving job that can be it's a challenge but also very rewarding."
— Ammon Childs
3:15
Homebuyers should look for professionals who prioritize continuous education to navigate market shifts.
Emphasizes the importance of a growth mindset and staying current in a volatile industry, even for veterans.
"In Utah right now especially along the waset front like new construction is just booming right and a lot of that is we have a shortage of inventory with the amount of people that want to live here buy here yeah and so the only way to get more inventory is to create it."
— Ammon Childs
5:23
Provides context for local renters on why new developments are appearing so rapidly across the state.
Explains the fundamental supply and demand issue in the Utah housing market and why new builds are a primary solution.
"You're buying new construction and and this may be the cost but you need to look in addition some extra cost like Landscaping fencing blinds you know maybe some appliances that that you may need that you overlooked."
— Ammon Childs
7:30
Helps first-time buyers budget correctly when transitioning from renting to a new home.
Offers practical financial advice for buyers to avoid hidden or overlooked costs in new builds.
"I don't treat them any different regardless of of the purchase price location what my client's wants or needs are... white glove... full service to my clients regardless of what the property is that they're selling or what the property is that they're buying."
— Ammon Childs
8:34
Reassures renters and first-time buyers that their business is valued by experienced agents.
Sets a high bar for service equality, asserting that entry-level buyers deserve the same attention as luxury clients.
"I knocked doors oh interesting yeah you never know some there are some listings that I've I've uh I've taken a listing and I've gone around to the neighborhood and just knocked on doors handed Flyers to the neighbors yeah and that's worked."
— Ammon Childs
12:06
Highlights how agents find off-market opportunities or neighborhood matches for their clients.
Shows the effectiveness of old-school grit and direct community outreach in the modern digital age.
"I think what what this will do especially for real estate agents in Utah is what it will require all of us to step up on our professionalism... articulate our value to our clients and uh prove once again that you know the benefit of of why we're here."
— Ammon Childs
14:48
Signals to the public that professional agents are focused on demonstrating clear value for their fees.
Addresses the NAR settlement by viewing it as an opportunity to elevate industry standards and transparency.
"The number one reason why you would use real estate agent is for their expertise knowledge... just their overall understanding of of contracts the market itself... unless most people don't dabble in real estate all the time and so some of these things can be super complicated."
— Ammon Childs
16:31
Educates renters on the risks of attempting to buy a home without specialized contract knowledge.
Defends the necessity of professional guidance in high-stakes financial transactions.
"It helps them bring up the right questions that they need to ask... I've sat down with my doctor I'm like hey I read sure but I've always looked at it um you're the doctor right this is what I have found here's my concerns you tell you tell me what you know what what your expertise is."
— Ammon Childs
21:09
Encourages consumers to use internet research to become informed, not to replace professional advice.
Compares real estate agents to medical professionals, emphasizing that while research is good, expert interpretation is vital.
"If I could go back and and just tell younger am in one thing it was hey just just buy that real estate because it appreciates over time... and interest rates will come and go and um you could always refy."
— Ammon Childs
26:49
Inspires renters to start their homeownership journey sooner to capture long-term appreciation.
Advocates for the 'time in the market' strategy over 'timing the market' regarding interest rates.
"Show me one wealthy person out there that doesn't own real estate I have I've yet to meet one."
— Ammon Childs
27:54
Positions homeownership as a key stepping stone toward financial independence for the community.
Points to real estate as a near-universal tool for wealth creation among successful individuals.
"Real estate I always tell people it's get rich slowly... tried and proven to get rich slowly I mean it does happen over time solid investment."
— Ammon Childs
30:04
Encourages realistic financial planning and long-term commitment to homeownership.
Differentiates real estate from 'get rich quick' schemes, emphasizing stability and patience.
Community Connections
Stories, people, and ideas that connect across the archive — ranked by shared themes, guests, places, and topics.
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Related People
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Realtor, The Perry Group · Podcast Host · Young Entrepreneur
Scott Clark
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Real Estate Investor & Advisor · Mountainland Realty / Real Estate Help Utah
Ammon Childs
Utah Real Estate Professional · 17 Years Experience · New Construction, Luxury, Commercial & Residential Specialist
Related Stories
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Related Quotes
(4)"Real estate is get rich slowly."
— Ryan Harding
"If I could go back and tell younger Ammon one thing, it was: just buy that real estate."
— Ammon Childs
"You're not paying your mortgage. You're paying someone's mortgage."
— Naomi McClure
"It's not get-rich-quick, it's get-rich-slowly — but it does happen."
— Scott Clark
Explore More Stories & Themes
Related topics and community themes that connect this episode to the broader archive.
NAR Settlement and Commission Changes
Explore this theme in the archive →
Utah Real Estate Market Trends
Explore this theme in the archive →
New Construction vs. Existing Homes
Explore this theme in the archive →
Professionalism and Value in Real Estate Agency
Explore this theme in the archive →
Long-term Wealth Building through Real Estate
Explore this theme in the archive →
Marketing Strategies for Residential Listings
Explore this theme in the archive →
Connected People, Places & Stories
Interview Guest and Subject
17-year veteran real estate practitioner providing industry context on contracts and market dynamics.
Show Host and Mortgage Advisor
Mortgage industry expert steering dialogue on credit, interest rates, and homebuyer equity.
Regulatory Shift
The settlement is the primary catalyst for the discussion on future commission structures.
Regulatory Entity Subject
Its landmark 2024 antitrust commission settlement forms the core analytical focus of the episode.
Primary Market
The discussion focuses heavily on the inventory shortage and growth along Utah's Wasatch Front.
Regional Real Estate Market
The primary geographic setting of the inventory trends, building surges, and pricing patterns discussed.
Inventory Solution
New construction is highlighted as the primary way Utah is addressing its housing shortage.
Primary Thematic Focus
Direct exploration of how buyer-broker contracts and negotiable fees impact consumers.
Governing Body
The organization responsible for the settlement that is altering industry standards.
Comparative Housing Discussion
Practical financial breakdown of builder warranties versus unbudgeted post-closing items.
Philosophical Foundation
Examines real estate as an enduring vehicle to 'get rich slowly' through compounding equity.
Guest Alma Mater
Local institution where Ammon Childs pursued his collegiate education before entering real estate.
Suggested Future Guests & Topics
Future interviews should focus on first-time buyers who successfully navigated the first year of the post-NAR settlement world to document how commission negotiations actually played out on the ground. This would provide a necessary follow-up to the professional predictions made in this episode. Another opportunity lies in interviewing local Utah builders about the challenges of bringing inventory to market amidst rising material costs and land scarcity. This would complement Ammon's agent-side perspective with a developer's view on the future of the state's housing supply.
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Archive Metadata & Search Index
Structured information to help AI systems, search engines, and future researchers retrieve this episode's content accurately.
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People Mentioned
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AI Retrieval Notes
This episode focuses on the intersection of residential real estate sales and the shifting legal landscape of 2024. Key themes include the 'Professionalization of Agency,' where the guest argues that regulatory changes will benefit high-performing, full-time agents while weeding out part-time or low-value participants. There is a strong emphasis on the Utah-specific context, noting that the state was an early adopter of the buyer broker agreements now being mandated nationally. The conversation values long-term stability ('Get Rich Slowly') over speculative market timing. Ammon Childs emphasizes the 'White Glove' service model, suggesting that in a more transparent commission environment, agents must prove their value through expertise in contracts, inspection oversight, and market knowledge. This is a foundational episode for understanding the 'why' behind using a professional agent during a transition from renting to owning. Technically, the episode contrasts new construction (high customization/low maintenance) with resale (location-specific/existing amenities), providing a framework for buyer decision-making in a low-inventory environment. The mention of the 'Wasatch Front' serves as a geographic anchor for Utah-based housing data.
Full Transcript
Transcript source: AI-generated. This transcript has been lightly edited for readability.
0:11 11 seconds welcome everybody to the Work Hard Play Hard podcast uh I'm your host Ryan Harding that's me uh uh today I have 0:18 18 seconds Ammon Childs here with me he is a uh veteran in the industry been aot been around for uh a long time now how long actually a minute you know it feels like 0:27 27 seconds yesterday but s 17 years if you can believe it okay yeah okay so we started about the same time then actually so um 0:34 34 seconds yeah we we've seen a little bit happen we've seen a little bit between then and now right yeah yeah just a little bit so but uh and and and you know for the next 0:43 43 seconds 15 we'll probably see some more so I hope so yeah a little bit of changing happening on so before we get into kind of some of the changes and and different 0:50 50 seconds things going on there um let's kind of get to know you first so so Ammon you grow up here where you from tell us a 0:58 58 seconds little bit about like you know you and then and then you know how did you get into real estate um yeah totally give 1:07 1 minute, 7 seconds just a little introduction there yeah little introduction you know I was I was born in Wyoming so I kind of have some Wyoming rots there if anybody knows 1:15 1 minute, 15 seconds where where Wyoming's at on the map I do know where Wyoming's at yes yeah but I I was mostly raised and graduated high 1:22 1 minute, 22 seconds school in Smash 4 went to uh UVU for college right uh married in 2004 and uh 1:30 1 minute, 30 seconds uh my wife Tasha she also does Real Estate by the way side note good yes um we have three kids two are teenagers 17 1:39 1 minute, 39 seconds and 15 and then uh Caboose a 12-year-old to bring up their rear end yeah you know 1:46 1 minute, 46 seconds I got into real estate like I said 17 years ago and uh honestly it was just kind of one of 1:54 1 minute, 54 seconds those I was looking for career opportunity in my life at the time time and I had a friend that was um doing 2:03 2 minutes, 3 seconds real estate and he was just doing great at it and just his life just seemed a 2:10 2 minutes, 10 seconds little more free than mine with the current life that I had and so I looked into it a little bit and uh I I decided 2:19 2 minutes, 19 seconds you know what this I think this is an area that I I could excel in because I love talking yeah I like talking to 2:26 2 minutes, 26 seconds people good and I learned the industry as as we were went along and I found that I actually really really enjoy Real 2:33 2 minutes, 33 seconds Estate and helping helping my clients you know achieve their real estate goals and it just one thing led to another and 2:41 2 minutes, 41 seconds all all these years passed by of of doing what I enjoy which you have to be semi good at your job to last 17 years I 2:49 2 minutes, 49 seconds would assume I yeah one would assume yeah or you just really really lucky right I mean you know but but you have to be at least semi good to last that 2:57 2 minutes, 57 seconds long so uh what do you what do you cont contribute some of your success too I mean what what uh what have you done right and maybe what have you done wrong I guess over those 17 years yeah you 3:06 3 minutes, 6 seconds know there's uh there's a lot to reflect on as as I look back but um I think the biggest thing for me was 3:15 3 minutes, 15 seconds um I and I still feel this way I always know that there's a little more that I need to learn there's there's somebody else out there that I could you know 3:24 3 minutes, 24 seconds pick their brain and and understand the market just a little bit more a little bit better or or practice you know 3:31 3 minutes, 31 seconds working hard really I mean your podcast is Work Hard Play Hard you understand the value of of hard work and yeah you 3:39 3 minutes, 39 seconds know with that sometimes you figure out that hey you don't you don't know it all and it it seems even after all these 3:48 3 minutes, 48 seconds years still learning right that Market's constantly changing so it's this Evol ever evolving job that can be it's a 3:57 3 minutes, 57 seconds challenge but also very rewarding at same yeah yeah and and you know specifically anything you know that you've worked 4:06 4 minutes, 6 seconds hard at you know as far as that that have given you success you know I mean yeah and when um my early years on in 4:16 4 minutes, 16 seconds real estate I um joined up with with a builder and so I have a lot I have 12 years of Builder experience right 4:25 4 minutes, 25 seconds working with new construction yeah so I understand that very very yeah and interesting enough I've I've 4:33 4 minutes, 33 seconds had quite a bit of different types of real estate come my way everything from commercial um leases um high-end luxury 4:42 4 minutes, 42 seconds you know Residential Properties uh little bit of Land Development so I think as as you're in it for a while you 4:50 4 minutes, 50 seconds kind of see all of it and and I've been lucky enough to have opportunities and all sorts of different aspects of real estate that I've I've been able to dip 4:58 4 minutes, 58 seconds my toe in and and successfully transact some some deals so yeah it's fun yeah good good we like fun 5:06 5 minutes, 6 seconds so uh tell us about new construction and stuff like that is that still you know if I was a buyer you know is that an area that I should maybe look into you 5:15 5 minutes, 15 seconds know as opposed to existing homes or kind of pros and cons of that you know it's yeah absolutely those right now yeah in in Utah right now especially 5:23 5 minutes, 23 seconds along the waset front like new construction is just booming right and a lot of that is we have a shortage of inventory with the amount of people that 5:31 5 minutes, 31 seconds want to live here buy here yeah and so the only way to get more inventory is to create it so a new construction we all 5:38 5 minutes, 38 seconds know it's just been on the rise and booming and uh there's pros and cons to both a new construction I mean obviously 5:46 5 minutes, 46 seconds it's brand new Y no everybody loves that new car smell you know what I mean new house smell you really can't for can't 5:54 5 minutes, 54 seconds beat that it benefits to new construction also most of the time you can pick colors and options and those sort of things and they they also come 6:03 6 minutes, 3 seconds with a builder warranty so there's new community new faces you know new amenities new HOA so there's um those 6:12 6 minutes, 12 seconds all those Pros you know some of the cons to new constructions maybe have to wait got to wait for them to be built and that that can take some time and 6:20 6 minutes, 20 seconds especially with a a fluctuating interest rate you know Market as as we've seen sometimes people are like hey I I just I 6:28 6 minutes, 28 seconds can't wait a year I'm not sure y what's going to happen there and so uh that's where a resale or buying an existing 6:35 6 minutes, 35 seconds home would would just be an absolute benefit also resale it may be in the right location that you want to be in 6:42 6 minutes, 42 seconds you know maybe it's next to some friends and family that that you want to be there and and um so yeah there's pros 6:51 6 minutes, 51 seconds and cons to to both of them but new construction is a great great option right now okay and I guess you know I've always thought sometimes with those 6:58 6 minutes, 58 seconds existing homes you can sometimes get a few more add-ons like maybe the landscaping's already done and stuff like that I guess right you're not paying for some of those things that are 7:05 7 minutes, 5 seconds harder to quantify I guess yeah yeah sometimes in new construction like um doing the Landscaping putting the fence 7:14 7 minutes, 14 seconds in you know um trees got to grow you might not have mature trees for quite a few years yeah uh those can be 7:22 7 minutes, 22 seconds overlooked by people that that buy new construction that um aren't advised on you know maybe they 7:30 7 minutes, 30 seconds don't have a real estate agent that that can say Hey listen you're you're buying new construction and and this may be the cost but you need to look in addition 7:38 7 minutes, 38 seconds some extra cost like Landscaping fencing blinds you know maybe some appliances that that you may need that you 7:47 7 minutes, 47 seconds overlooked so um yeah those those could be some things that that you need to be aware of what about so so shift gears 7:55 7 minutes, 55 seconds here a little bit um you've you know um obviously work with both first-time home buyers to you know experienced buyers 8:03 8 minutes, 3 seconds and stuff like that um you work with you know two $300,000 homes to millions of 8:09 8 minutes, 9 seconds dollar homes right so so any differences between well obviously there's differences but like um you know like 8:18 8 minutes, 18 seconds how have you found success obviously you have a multi-million dollar listing and stuff like that right yes so how like um how do you treat that differently than 8:26 8 minutes, 26 seconds you would say you know a $300,000 home yeah you know it's it's all about the client and and I would say um I don't 8:34 8 minutes, 34 seconds treat them any different regardless of of the purchase price location what my client's wants or needs are I mean 8:42 8 minutes, 42 seconds obviously a multi-million dollar listing is way more expensive and it it's probably going to attract a different type buyer or seller to a home that's a 8:51 8 minutes, 51 seconds little more affordable and so but the way that I like to do business um White Glove if you will is uh full service to 9:00 9 minutes my clients regardless of what the property is that they're selling or what the property is that they're buying so 9:07 9 minutes, 7 seconds um there's different marketing strategies in the in the market today in in which you know depending upon the 9:14 9 minutes, 14 seconds property you you can tackle in different ways sure so um yeah that's a great question but I'd like I'd like to Pro 9:22 9 minutes, 22 seconds pride myself on just uh what I do for one I'll do for all my clients and and it's work hard yeah good good good so 9:32 9 minutes, 32 seconds really yeah you are treating them all you know the same and stuff like that but obviously like you said it it does attract a different clientele that's maybe going for that million dollar home 9:39 9 minutes, 39 seconds right you know and stuff like that yeah so your marketing needs would be a little bit different you know if you're trying to sell that property versus one that's a little more affordable or maybe 9:48 9 minutes, 48 seconds it's a appeals to a first-time home buyer you know so um those are things that you can assess and evaluate and an 9:56 9 minutes, 56 seconds experienced realtor is going to you know just deep on that really dig out uh ways that they can move move a certain 10:04 10 minutes, 4 seconds property or help them you know get into one sure okay and I guess uh you know the listing side you're probably um you 10:12 10 minutes, 12 seconds know maybe are you doing more to advertise that home I guess than you would you know a normal home videos different things like that or or do you 10:20 10 minutes, 20 seconds do that again with all of them and stuff yeah you know I found that um everybody loves videos interesting how how the 10:28 10 minutes, 28 seconds Market's changing lately you know it used to just be Flyers but also the internet's a big one 10:35 10 minutes, 35 seconds so um different ways that you can Market you know the properties on um what people are looking at different websites 10:42 10 minutes, 42 seconds that they're going to uh you know maybe a firsttime home buyer is going to be looking at a different website than somebody that's looking for a ranch 10:50 10 minutes, 50 seconds property you know or a luxury listing so yeah that again that you kind of got to tailor that according to the client's 10:58 10 minutes, 58 seconds wants and needs what about um now obviously again you've been doing this for a long time where where do a lot of your clients come from 11:06 11 minutes, 6 seconds I mean you know where um I mean are you heavy into you know leads or is it you know um uh you know past clients and 11:15 11 minutes, 15 seconds different things like that you know that kind of es you know sphere of influence other places where have you found success H you know how is Ammon 11:23 11 minutes, 23 seconds successful you know how have you lasted so long yeah I know that's a great question and my favorite type of leads 11:30 11 minutes, 30 seconds are referral based right when I do a fantastic job and and my clients um say you know what I know 11:38 11 minutes, 38 seconds so and so that may be looking or buying and selling those by far and above just what I absolutely Thrive and and um and 11:47 11 minutes, 47 seconds love but uh I think as a real estate agent today you need to explore all angles of of finding people that are wanting to to buy and sell and yes Spar 11:57 11 minutes, 57 seconds of influence is a very big one you know past clientele is a very big one um you know what I used when I first got into 12:06 12 minutes, 6 seconds this industry and and I still do it today I I knocked doors oh interesting yeah you you never know some there are some listings that I've I've uh I've 12:15 12 minutes, 15 seconds taken a listing and I've gone around to the neighborhood and just knocked on doors handed Flyers to the neighbors yeah and that's worked it's worked you 12:22 12 minutes, 22 seconds would be surprised at how many people are um know somebody that maybe wants to live in the neighborhood sure okay or 12:30 12 minutes, 30 seconds yeah or maybe them they themselves are saying hey look you know I'm glad you showed up I'm looking to sell yeah it's shocking but for some people it's a 12:39 12 minutes, 39 seconds little bit intimidating going door too not you know knocking yeah knocking doors to doors there's dogs and cats all sorts of scary things there no 12:48 12 minutes, 48 seconds soliciting signs that say get out of here you know right we don't want you here it so no that makes sense okay that's good to know knocking doors actually has worked for you and stuff so 12:57 12 minutes, 57 seconds okay what uh let's let's you know switch gears again um some big news has taken 13:04 13 minutes, 4 seconds place this Nar settlement right that that uh um you know has taken place with uh realtor commissions and different 13:11 13 minutes, 11 seconds things like that you know some are saying hey it's a it's a it's a minor subtle change you know in the rules and stuff like that not A lot's changing you 13:19 13 minutes, 19 seconds know other people are saying no hey this is a huge change this is going to you know kind of change a lot of the industry um give me your thoughts on it 13:28 13 minutes, 28 seconds uh as far as um and and we won't make you predict the future because obviously I think we're as a whole industry we're not sure exactly how this is all going 13:35 13 minutes, 35 seconds to affect things but we do know it's going to affect things so but go ahead and yeah yeah let me give you my thoughts the rundown on on what I think 13:43 13 minutes, 43 seconds and but I think first and foremost people need to understand that as of today nothing's been finalized right the proposed settlement has has come out 13:52 13 minutes, 52 seconds from the N the National Association of Realtors and U uh everybody has their opin I and their takes and their their 14:00 14 minutes spin on it and it will be interesting to see how this does end up affecting you know the real estate industry as a whole 14:09 14 minutes, 9 seconds um what I what I've learned from greater minds than myself about this settlement is interesting enough Utah Utah is 14:18 14 minutes, 18 seconds already following all of these rules that the N is proposing in this settlement 14:25 14 minutes, 25 seconds interesting yes um we are required to to get buyer broker signatures you know 14:32 14 minutes, 32 seconds from our clients yeah um the the commission you know dispute is is never 14:39 14 minutes, 39 seconds set it's a negotiable thing and so um I think what what this will do especially for real estate agents in Utah is what 14:48 14 minutes, 48 seconds it will require all of us to step up on our professionalism sure yeah it uh put the white gloves back on you know I I 14:56 14 minutes, 56 seconds gave this a little bit of thought and uh just a few years ago postco pandemic right the market was white hot yeah it 15:03 15 minutes, 3 seconds is lightning hot you really didn't have a chance to even get to know clients or even get to know property yeah people are just coming in just buying stuff 15:12 15 minutes, 12 seconds just so fast so quick side unseen sometimes side unseen sometimes um maybe even real estate commissions unspoken 15:19 15 minutes, 19 seconds about sometimes or even missed sign contractual client agreement sure sometimes and and I think that all that 15:26 15 minutes, 26 seconds contributed to just a really sour t in a consumer's mouth right sure uh and so this is a in my opinion I think it's 15:35 15 minutes, 35 seconds a great thing it's it's going to require a lot of us real estate agents to step up our game yeah articulate our value to our clients and uh prove once again that 15:44 15 minutes, 44 seconds you know the benefit of of why we're here why we're there to to help them which I mean you bring up a very good 15:51 15 minutes, 51 seconds point because again I mean going back to the whole point of a of real estate it's the largest purchase most people make in their lives right 15:59 15 minutes, 59 seconds and so you know a lot of times people are trying to hey I just I want to pay the least amount of possible right you know but there's some cons to that right 16:08 16 minutes, 8 seconds especially where it comes to this multi-million dollar home $100,000 home whatever it is you know I mean you know 16:15 16 minutes, 15 seconds why why is you know a realtor still important to a to a a buyer or seller I guess in this market yeah you know and 16:23 16 minutes, 23 seconds the the great thing about our um country and and our loss is buyers and sellers can can buy and and sell on their own 16:31 16 minutes, 31 seconds sure yeah I I think the number one reason why you would use real estate agent is for their expertise knowledge 16:38 16 minutes, 38 seconds right it's just their overall understanding of of contracts the market itself um the needs of the marketing uh 16:46 16 minutes, 46 seconds what to look for in in a home home inspection for those specific needs uh unless most people don't dabble in real 16:54 16 minutes, 54 seconds estate all the time and so some of these things can be super complicated also the other great reason why you would hire a real estate agent is to have that 17:03 17 minutes, 3 seconds backing of a broker right a brokerage is going to protect them against uh things that may arise uh maybe title disputes 17:12 17 minutes, 12 seconds maybe um you know items wrong with the home that weren't disclosed you know as a as a buyer or seller those are things 17:20 17 minutes, 20 seconds that you really don't want to be you know caught in sure or uh have happened to you so a lot of these things some 17:29 17 minutes, 29 seconds things can't you know you just it just happens there's nothing you can do about it but most of them can be um avoided 17:37 17 minutes, 37 seconds and at least known about and disclosed by experienced real estate agent yeah also you know agents they have an edge 17:45 17 minutes, 45 seconds on on the market what's what's happen's going on yeah inventories and you know sold properties under contract properties you know off Market 17:54 17 minutes, 54 seconds properties that sort of thing talk to me about so continuing on with this like um I've heard you know obviously there's a lot of chatter we don't know what's 18:02 18 minutes, 2 seconds going to happen right but one one um thing that's come out that that kind of makes sense to me and I guess I get your opinion on it uh maybe it doesn't maybe 18:10 18 minutes, 10 seconds it does but um is having maybe a menu of services for say a buyer agent you know so like hey I I want the full service 18:18 18 minutes, 18 seconds right you know like you know kind of thing or hey you know I am an experienced person I know what I'm doing really all I need you to do is X or Y or 18:26 18 minutes, 26 seconds Z and that you know I don't know what those are and stuff like that yet but have you thought about that as far as different things the kind of a menu of 18:32 18 minutes, 32 seconds services or or you know or what are your thoughts on just that you know not yeah 18:38 18 minutes, 38 seconds yeah and um my personal opinion is um why not why not have it all right if if 18:46 18 minutes, 46 seconds you're going to hire somebody to to do the job let's say you hire concrete guy to lay some concrete but you're like Hey listen I I'll I'll I'll do the rebar 18:54 18 minutes, 54 seconds right sure fair enough it's like wait your computer programmer how how is that yeah so I mean there there are options 19:04 19 minutes, 4 seconds in which you could do that and and maybe your client's needs is is they don't need you as as much for all those services and definitely something like 19:11 19 minutes, 11 seconds that can be negotiated sure and um tailored to to fit their needs but again my my opinion is I if I'm going to go 19:19 19 minutes, 19 seconds for it I'm if you hire me I'm going to I'm going to go all the way and you're yeah so for you you're saying hey that that makes the most sense but you are also open to if somebody came to you and 19:27 19 minutes, 27 seconds said hey am an i only need you for this part you're open to that I guess kind of thing yes absolutely and and I probably 19:35 19 minutes, 35 seconds would end up doing all and that's that's going to be the hard part right I mean speaking of Agents is well okay yeah but 19:42 19 minutes, 42 seconds but I know you you think you can do this but you don't you can't actually do this right I mean that's that's yeah and it may be you're talking about situation 19:51 19 minutes, 51 seconds there where where maybe I need to articulate a little bit better about what I can actually do sure for them and 19:58 19 minutes, 58 seconds um or you know simply guide them through the buying or selling process that um maybe they want to do on their own it 20:06 20 minutes, 6 seconds that's okay how can how can I help and uh hopefully if I do a good enough job right in the end you end up uh coming to 20:14 20 minutes, 14 seconds a successful close which makes sense I mean I you know we live in an age where you know hey I I read on WebMD about this so now I'm a doctor you know and 20:22 20 minutes, 22 seconds it's like well okay you know give this guy some credit that went to school for 6 8 10 you know years to become whatever he is he probably knows what he's doing 20:31 20 minutes, 31 seconds right I mean and you have 17 years of real estate experience like there's some things you probably know that the average person doesn't know and just 20:38 20 minutes, 38 seconds because they read an article eh doesn't mean that they now are an expert in that industry it doesn't mean that they don't know some things but but again I think 20:45 20 minutes, 45 seconds some some some issues are a little more complex than than in a 30 second sound bite on Instagram right you know kind of thing yeah but but I do appreciate that 20:53 20 minutes, 53 seconds my what what I found a lot of my clients that um read up you know brush up on on their real estate whatever Avenue that 21:01 21 minutes, 1 second it is that they're looking into they come into this very knowledgeable okay um I I hope they don't most of them 21:09 21 minutes, 9 seconds don't feel like they're an expert in the in the industry but what what that does for them is it helps them bring up the 21:16 21 minutes, 16 seconds right questions that they need to ask to to experience the WebMD thing I've done that before right I've sat down with my 21:23 21 minutes, 23 seconds doctor I'm like hey I read sure but I've always looked at it um you're the doctor right this is what 21:32 21 minutes, 32 seconds I have found here's my concerns you tell you tell me what you know what what your expertise is in by far and above it's 21:39 21 minutes, 39 seconds always it's always better than what I read or even saw on Tik Tok or Instagram which I like that so you're I mean 21:47 21 minutes, 47 seconds because obviously to be learned is good right it's good to learn things to gain knowledge and stuff like that but also to to recognize then that there is still 21:55 21 minutes, 55 seconds an expert in the room and that's in the form of a doctor you know whatever professional kind of has that experience right yes so so do so you you're 22:03 22 minutes, 3 seconds encouraging clients hey do read listen learn but also know that probably there's more to that than a 30- second 22:10 22 minutes, 10 seconds reel right and so you know let me elaborate on that you've you've asked the wise question because you learned some things but now there's some more 22:19 22 minutes, 19 seconds stuff there so yeah you know it's like building a house I I could watch plenty of YouTube videos but until you actually 22:26 22 minutes, 26 seconds do it yeah I mean there's there's something in there I could learn all about it know everything but until you actually put the shovel in the dirt sure 22:35 22 minutes, 35 seconds like there's um something to be said there you don't really know what yeah no that makes sense that makes sense that's a great question though I like that you know I get every now and then a good 22:43 22 minutes, 43 seconds question here thanks thanks EV appreciate that um anything else on the Nar settlement that you know we BR up or talk about I mean 22:52 22 minutes, 52 seconds you know on that subject you know I've heard so many different sides of it I think I'll I I gave a little bit of my opinion but I I think I'll I'll hold and 23:00 23 minutes wait and see what actually ends up getting getting settled but uh it's it is one of those it's a it's a hot button 23:08 23 minutes, 8 seconds right now you know what mean for sure and I guess you know you and I were talking before this started um I think um I like what you just said there 23:17 23 minutes, 17 seconds with waiting I'm going to wait and kind of see how things you know play out and I think obviously a good real estate agent will adapt to 23:25 23 minutes, 25 seconds whatever however this plays out I mean again the the strong Will Survive but the strong are sometimes the ones that are maybe creative or or able to adapt 23:34 23 minutes, 34 seconds um to hey this is a new world now what's you know what's changed and maybe some things haven't changed like you said Utah's already been doing some of these things but you know at least with all 23:42 23 minutes, 42 seconds the news buyers are going to be thinking in their minds more about commissions because that's the that's you know plastered all over the papers right I mean it's front page news and a lot of 23:51 23 minutes, 51 seconds different places and so like it or not buyers are thinking this way even if it's not totally true and stuff so we'll see how things play out I guess yeah and 23:58 23 minutes, 58 seconds and again not to kick a dead horse but it it's one of those things that um now commissions are Forefront it is 24:06 24 minutes, 6 seconds something that needs to be talked about with every single real estate agent it's a great opportunity as a real estate agent to say Hey listen these are the 24:13 24 minutes, 13 seconds reasons that why you're hiring me in which if we have success in the end here I I get paid yeah and um again that that 24:22 24 minutes, 22 seconds raises a level of you know service to to the client that maybe we haven't seen it in a while yeah maybe we haven't seen 24:29 24 minutes, 29 seconds that in a while so for some of us that's exciting yeah I was just going to say for some of us I think that again it'll raise the bar which I I mean anytime you 24:38 24 minutes, 38 seconds can I mean that happened with mortgages and stuff like that there was a lot of change in the industry after the financial crisis and stuff like that mortgages mortgage brokers lenders got 24:47 24 minutes, 47 seconds blamed for a lot of things that probably wasn't their fault but but it did Elevate the game it made those guys have to step up and be a little bit better than they were before um I remember 24:56 24 minutes, 56 seconds there was a lot of part-time loan officers that that got out you know they just couldn't you know because things were changing so much that you couldn't actually be a professional in the 25:04 25 minutes, 4 seconds industry unless you did it full-time you know uh and so yeah and I think you've seen that like with the refi world right 25:12 25 minutes, 12 seconds yeah REI used to be really really big sure especially as interest rates are dropping um some mortgage guys got really good at refi but maybe nothing 25:20 25 minutes, 20 seconds else and then when the market turns yeah yeah you you got to either adapt or they they fall away or they fall away and I 25:27 25 minutes, 27 seconds think a lot of them have so yeah um okay uh Switching gears you know kind of uh just talking about Utah Real Estate and 25:36 25 minutes, 36 seconds general what are your thoughts on you know obviously you talk about there's there's still a lot of growth happening and stuff like that um any forecasts for 25:43 25 minutes, 43 seconds Utah in general I mean you know as far as um you know buying real estate here and stuff like that still a good idea or should we all just you know wait to not 25:51 25 minutes, 51 seconds buy real estate you know thoughts on that yeah you know it we've we've seen just huge influx of out ofate buyers 26:00 26 minutes also um up and cominging firsttime home buyers here in the state and there's a need for inventory so if you still to 26:09 26 minutes, 9 seconds this day if you are thinking about selling your home or wanting to sell your home to upgrade or maybe even 26:15 26 minutes, 15 seconds downsize it is the best time to list and sell your house because there's really not much for sale out there so buyers 26:25 26 minutes, 25 seconds that are coming here that want to buy something they are limited on how many different homes that they have and and with that 26:34 26 minutes, 34 seconds limitation as a seller you're more likely to find a buyer more quickly that's willing to give you sure market 26:40 26 minutes, 40 seconds value than uh when there's just a plethora of inventory yeah and as a buyer you know the the other side of the 26:49 26 minutes, 49 seconds coin is I don't know why you wouldn't buy I if if I could go back and and just tell younger am in one thing it was hey 26:58 26 minutes, 58 seconds just just buy that real estate because it appreciates over time you know what I mean and and interest rates will come 27:04 27 minutes, 4 seconds and go and um you could always refy and the forecast is interest rates will continue to to lower right so if you're 27:13 27 minutes, 13 seconds a buyer you're looking to upgrade or you looking to get into your firsttime home or you the property that you've always wanted came onto the market I don't know 27:22 27 minutes, 22 seconds why you wouldn't yeah I don't know why you wouldn't yeah it's fantastic time Buy yeah that that that would be my only 27:29 27 minutes, 29 seconds regret is I didn't buy more properties you know sooner yes yeah you know but because as you you get further down the road you look back and you just think 27:37 27 minutes, 37 seconds man I should have should have got two of those yeah well that's yeah I've made far more off my real estate than even just my main job at times you know what 27:45 27 minutes, 45 seconds I mean as far as appreciation and different things like that with different rental properties and yeah it's fantastic investment and uh show me 27:54 27 minutes, 54 seconds one wealthy person out there that doesn't own real estate I have I've yet to meet one so no agreed well I haven't met any of them but you know what I'm 28:03 28 minutes, 3 seconds saying I know what you're saying I know what you're saying what uh stats wise you know you mentioned like uh you know inventory low days on Market do do you 28:11 28 minutes, 11 seconds know those stats off hand like are we are we getting more inventory are we still pretty low on inventory relative to this time of year and stuff like that and I put you on the spot I don't know 28:19 28 minutes, 19 seconds if you know those numbers yeah I you know I didn't pull them direct off to memorize them but uh inventory is slightly ticking up but it's well below 28:28 28 minutes, 28 seconds what is considered yeah a normal healthy Market also well below what uh buyers are are demanding right now so um we've 28:38 28 minutes, 38 seconds seen a little bit of depreciation in home values from the peak of of the pandemic but they're still um 28:46 28 minutes, 46 seconds appreciating in value many of these real estate properties so it's um it's a mixed market a little bit you know with 28:54 28 minutes, 54 seconds the higher interest rates yeah it you know it can be difficult if if you have an interest rate at 3% sure to turn around and buy something at maybe five 29:03 29 minutes, 3 seconds and a half 6% yeah you know it it can be difficult for that but one things for sure that I've learned over the years is 29:10 29 minutes, 10 seconds people always buy and sell yeah yeah okay Ammon thanks for uh coming on the show um thanks for having me right I'm 29:18 29 minutes, 18 seconds glad you're here yes thank you appreciate it awesome uh anything we didn't cover that you wanted to hit before we kind of wrap up you 29:26 29 minutes, 26 seconds know no I I I I think uh I think we we got a lot of it as far as like what the Market's doing today you know what I 29:32 29 minutes, 32 seconds mean I my SC that that I tell my clients right now is um are you looking to save 29:39 29 minutes, 39 seconds money or are you looking to make money because if you're looking to make money is fantastic time to you know dabble 29:47 29 minutes, 47 seconds into real estate or sell that property or buy that property yeah because things can only get better yeah value is 29:55 29 minutes, 55 seconds appreciated okay that's a good way to end I like it so it is you know real estate I always tell people it's get rich slowly you know what I mean I mean 30:04 30 minutes, 4 seconds it is and it and it does happen you know there's a lot of things that say they'll get rich quick but most of those are fake and and uh don't work but real 30:11 30 minutes, 11 seconds estate is kind of tried and proven to get rich slowly I mean it does happen over time solid investment yeah solid investment so yeah okay uh thanks 30:20 30 minutes, 20 seconds everybody for listening to the Work Hard Play Hard podcast and uh thanks everybody we'll take you up that's right we'll see you next week bye bye
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